Wednesday, December 03, 2008
Netflix comments
Obviously, I had to cancel my Netflix membership before leaving. At the end of cancelling your membership, they have a section of "please let us know your reason for leaving", which is all radio buttons. Oddly enough, there's no "I'm moving outside of the coverage area" button, nor is there a text box for "other". There's also no area to put in comments. I wanted to leave a parting remark saying "I absolutely love your service and I'll miss it", but there was no place to do that. Weird.
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1 comment:
An example where ease of data collection trumps richness of data collection. Makes me wonder about their customer relationship management quality practice -- if they don't have a field to capture qualitative commentary, they're missing out [as you noted] on important information. Is there a Netflix equivalent in Germany? Did you take your big TV?
MamaLAS
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